ICCA Press Database

Your key to fantastic media coverage!

Do you want to make sure the world's meetings industry media cover your latest developments and successes?
Do you think it's too expensive to hire a PR agency?
Do you consider it's too time-consuming to build up a database of media contacts in-house?
And how can you make sure it stays up to date when contacts change so quickly?

The ICCA PR Kit is your key to fantastic media coverage!

The ICCA Press Database is an online searchable database of the leading media (magazines, websites, e-newsletters) and freelancers in the international meetings industry. It contains almost 400 profiles which are updated at least twice per year. The online database has full update, print and export (to MS Excel and PDF) functionality.

Long-standing ICCA media member Martin Lewis of Conference and Travel (CAT) Publications says: “It is important that media buyers understand how to identify the publications searching the precise audience they wish to reach in their PR and advertising efforts. In the modern world it is imperative that budgets are used carefully to target specific market segments. The new ICCA Press Database allows ICCA members to target their news releases very specifically and it makes it able for them to make the right choice for their advertising. I am convinced ICCA members will be able to increase their PR profile using the ICCA Press Database and that it ensures maximum ROI of their ICCA membership.”

Davide Odella, Event Manager International Markets of Grupa TRIP (Polish PCO and DMC): "With the new ICCA Press Database it is definitely easy to identify the top media contacts for the target groups we are interested in. With the ICCA PR Kit, companies without a dedicated PR department or outsourced PR Agency are able to maximize the power and profile of their news releases. You can easily do your PR yourself in-house, the media profiles are regularly updated by ICCA and I am making sure with ICCA’s help the world’s meetings industry media covers my latest developments and successes. Since we use the PR Kit provided by ICCA we definitely noticed a big increase in the number of articles published by the main magazines in our industry which cover our news! Thanks ICCA!”

Filter options

Please see a print screen of the search page of the ICCA Press Database below (click on the image for a larger version):

Members can filter media titles by:

Target group: Meeting planners/buyers (further divided in planners of Association meetings, Medical/pharmaceutical meetings, Corporate/Incentive meetings and Governmental meetings) and Meeting suppliers (Destination Marketing, Meeting Management, Meeting Support, Transport and Venues
Target country
Circulation number
Audited circulation numbers: Advertisers look for audited circulation as a mark of credibility and professionalism, as this assures that a given media title does indeed reach the number of people claimed by the publisher
Frequency of publication
Media format: Printed press, E-newsletter, Online news portal and Freelancer/PR Agency
Country where the editorial contact is based
Language
Free text search
Media titles published by ICCA media members.

Output
The ICCA Press Database has full print and export (to MS Excel and PDF). As some media titles have the same editorial contact, ICCA members can also export de-duplicated Email lists in MS Excel which makes it easy to send out a personalised and targeted press release.

Updates
The database is updated on a continuous basis by the media contacts themselves and by ICCA members who can report updates when they are browsing the profiles in the Press Database.

ICCA includes links to Press Database Update Forms in every press release that it sends out and is also sending out update request emails to all media every 6 months. ICCA members can update media profiles in the online database when they are running into outdated data.

After a confirmation check by ICCA, the media profile is updated in the live database.

Please note the ICCA Press Database is available for free to all ICCA Members in the My ICCA section of the ICCA website.

For More Information:

Contact: Mathijs Vleeming

Phone: +31-20-3981962

Listing's Related Category(s):
  Business Objectives : II. International association meetings – research, sales & marketing goals
  Business Objectives : III. Strengthen your company/destination competitiveness in the international meetings field
  Business Objectives : III. Strengthen your company/destination competitiveness in the international meetings field
  Business Objectives : III. Strengthen your company/destination competitiveness in the international meetings field
  Visitor Type : ICCA Members
  Why ICCA Membership? : 4. Promote your organisation