For ICCA members this is a great opportunity to understand client objectives and business cultures, to hear about association and industry trends and to learn what it takes to win the business.

For Association Executives, this is a great opportunity to share information and experiences, and to update themselves on the latest trends and ideas relating to international association conferences and to understand the business objectives and environments of the CVB’s, congress centres and PCO’s you will be negotiating with for your future events.