ICCA Data Workshop Sponsored by IMEX. Are you interested in learning more about the ICCA Association Database Online and increase your business opportunities? If you will be attending IMEX 2011 in Frankfurt, Germany then we would suggest you arrive one day early and register for the ICCA Data Workshop to be held one day prior to IMEX on Monday 23 May 2011. What to expect? An intensive but rewarding day of training, beginning with an introduction to ICCA and the Meetings Market. The main focus of the day will be the demonstration of the Association Database online, mixed with hands-on computer training to practice all the search and selection possibilities, which will show the participants how to find potential clients. As the icing on the cake we have a few advanced case studies, after which the Database will no longer have secrets for you! The skills acquired will help the participants to benefit more from the ICCA Data marketing information. Preliminary Programme Please find below the preliminary programme for the ICCA Data Workshop at IMEX: 09:00 – 09:30 Coffee & tea 09:30 – 10:00 Welcome & information on ICCA and the Meetings Market 10:00 – 12:00 ICCA Data Association Database explanation with hands-on training: ·         When to use Series and when Events ·         What is Rotation Area ·         How to find potential association meetings ·         How and where to find key contact information ·         How to export data and merge them, etc. 12:00 – 12:45 Lunch & group picture 12:45 – 13:45 Hands-on training continued 13.45 – 14.00 Information on ICCA products 14.00 – 14.30 What is Business Exchange 14.30 – 15.00 Coffee & tea 15.00 – 16.30 Advanced Case Studies (hands-on training) 16.30 – 17.00 Closing session, final questions  There will be 30 places available. Cost: to be confirmed. Registration will be open at the beginning of 2011.